Grow Your Business With the Power of Census Data
Why should you attend?
Mark and Linda own a successful coffee shop in their home town and were considering opening a second location but they weren’t sure where. Was the population in the areas they were considering suitable for their higher-end shop? How about the competition? How many coffee shops were already there and how much were they paying their employees? And where should they go to get answers to these questions?
The U.S Census Bureau provides a wealth of data that can help business owners, and has an easy to use tool called Census Business Builder (CBB) that delivers this information.
In this workshop, you will learn about the demographic and business data available to you from the Census Bureau and how to access and use it. The exercises will cover the two CBB editions:
The Small Business Edition, that can be used by entrepreneurs, business owners, and the advisors who work with them to understand their markets.
The Regional Analyst Edition, that can used by chambers of commerce, regional planners, and government organizations to measure their service areas and promote smart business growth.